Website Privacy Policy

© 2019 by Association Media Group, LLC. 

Tel: 804-469-8790

info@associationmediagroup.com 

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Association Media Group LLC Website Privacy Policy



Who We Are: Association Media Group provides digital technology and sales services for national and state associations located in the United States of America. We act as an extension of our association clients to help provide services for their organization that benefit their members. These digital services include online directory technology, banner advertising, email newsletters, and programmatic display advertising.

Association Media Group is located in St. Petersburg, Florida, USA and in Richmond, Virginia, USA. Our website can be found at www.associationmediagroup.com  We can be contacted with any questions about our Privacy Policy at info@associationmediagroup.com or by calling 804-469-8790.

 

I AM A SITE VISITOR:

What Information Do We Collect: 

We utilize analytics software, which collects information about your habits while you visit the website. The analytics software anonymizes all IP addresses and as such does not collect personally identifiable information.

 

We also utilize AdRoll for targeted advertising purposes and may use other third parties for like-services. These third-parties, such as AdRoll, may place cookies on your browser for targeted advertising purposes. This will collect your IP address, cookie identifiers, and track your website activity. You may opt-out of this by visiting http://www.networkadvertising.org/choices/ 

How is the Data Used and Who is it Shared With: 

The analytics data is aggregated to provide us the ability to determine what content is most valuable, areas where we can improve the site, and to provide site traffic data for our association partner and advertisers. Any data gathered is removed automatically after 14 months.
 

Our targeted advertising provider uses the data collected to help Association Media Group identify and serve ads to you that are more relevant to you. They also use this data to operate, improve and enhance our services including enhancing the data points they or their Advertising Partners have about a particular user, browser, or device to serve the most relevant ads to you and, in turn, improve performance of an Advertiser’s ad campaigns. Specifically, they use this data for:

  • Targeting: Selecting ads that are more likely to be relevant to you based on the interests previously associated with your device and the time of day you may be most interested in viewing these specific ads. For example, we may show you ads for your favorite shopping site (or similar sites we think you may like) during lunch or commute hours.

  • Frequency capping: Making sure that you don't see the same ad too many times.

  • Sequencing: If you are being served a sequence of ads, making sure we show you the right ad next in the sequence.

  • Cross-device matching: Identifying all devices that are likely to be associated with you so that ads can be targeted, capped and sequenced across those devices. For example, cross-device matching helps us NOT show you ads for the shoes you were looking at on your phone but that already purchased on your tablet. Instead we’ll try to show you ads for an upcoming triathlon where you can put those shoes to work. It also helps us match devices so we can honor your opt-out choices across all devices we know are connected to the opted-out cookie.

  • Attribution: Monitoring when, where, and at what price we served certain ads on behalf of an Advertiser so that we can measure our influence on the marketing result of the Advertiser’s campaigns and overall marketing strategy. For example, being able to measure if a certain ad campaign (the ads shown and to whom they were shown) actually sold more soccer balls for ACME Soccer Ball Co.

  • Reporting: Providing Advertisers insights into how their ads are performing and gain insights into their customers. Reporting may include ad metrics such as impressions, clicks, and conversions (however the Advertiser may define a “conversion,” for example, a sale or a white paper download). For example, if an ad is not performing well (customers aren’t clicking on it), the Advertiser will be able to see that data and update the ad (perhaps with a better deal!). With respect to specific cookie data, we limit reporting to cookie activity on the specific Advertiser’s website and which ads were shown whether there was engagement with those ads.

I WOULD LIKE TO OPT OUT:

We recognize how important your online privacy is to you, so we offer the following options for controlling the targeted ads you receive and how we use your data:

  • You can opt out of receiving personalized ads served by us or on our behalf by clicking on the blue icon that typically appears in the corner of the ads we serve and following the instructions provided or by clicking here. Please note that this “opt out” function is browser-specific and relies on an “opt out cookie”: thus, if you delete your cookies or upgrade your browser after having opted out, you will need to opt out again.

  • In some cases we may link multiple browsers or devices to you. If you opt out of on a browser or device and we have more linked to you, we will extend your opt out decision to the other linked browsers and devices. Since we only link users across browsers on devices in some conditions, there could be cases where you are still being tracked in a different browser or device we have not linked, and where we are treating you as a different user.

  • AdRoll Group is also a member of the Network Advertising Initiative (NAI) and adheres to the NAI Codes of Conduct. You may use the NAI opt out tool here, which will allow you to opt out of seeing personalized ads from us and from other NAI approved member companies.

  • We also comply with the Self-Regulatory Principles for Online Behavioral Advertising as managed by the Digital Advertising Alliance (DAA). You may opt out of receiving personalized ads from other companies that perform ad targeting services, including some that we may work with as Advertising Partners via the DAA website here.

  • We also comply with the Canadian Self-regulatory Principles for Online Behavioral Advertising as managed by the Digital Advertising Alliance of Canada (DAAC). You may opt out of receiving personalized ads from other companies that perform ad targeting services, including some that we may work with as Advertising Partners via the DAAC website here.

  • We also adhere to the European Interactive Advertising Digital Alliance (EDAA) guidelines for online advertising and you may opt out via their Your Online Choices website.

  • Please note that when using the ad industry opt-out tools described above:

    • If you opt-out your browser may still send us data, for example your IP address. However, we isolate this data and do not use it other than for accounting and, in some cases, for fraud prevention. If you have opted-out on that browser, we do not use this data to personalize ads or to track you.

    • If you use multiple browsers or devices we will additionally opt out those we have linked to you. Since we may not have all your browsers or devices connected back to your user, you may need to execute this opt out on each browser or device.

    • Other ad companies’ opt-outs may function differently than our opt-out.

  • To opt out of receiving targeted ads that are based on your behavior across different mobile applications follow the below instructions, for iOS and Android devices:

    • iOS 7 or Higher: Go to your Settings > Select Privacy > Select Advertising > Enable the “Limit Ad Tracking” setting

    • For Android devices with OS 2.2 or higher and Google Play Services version 4.0 or higher: Open your Google Settings app > Ads > Enable “Opt out of interest-based advertising”

 

Opting out will not prevent you from seeing ads, but those ads will likely be less relevant because they won’t be tailored to your interests. The ads might, for instance, be randomly generated or based on the web page you are visiting.

Some internet browsers allow users to send a "Do Not Track" signal to websites they visit. We do not respond to this signal at the present time.

 

 

Changes in Privacy Policy:

All personal information (“personal information” is defined as any information that identifies or can be used to identify the person to whom such information pertains) that we collect and maintain will be subject to this Privacy Policy, as amended from time to time. ASSOCIATION MEDIA GROUP LLC may change the Privacy Policy from time to time at its sole discretion and will provide notice of changes in the Privacy Policy and on the privacy policy page of Association Media Group LLC. If as the result of such changes you want to alter the ways in which ASSOCIATION MEDIA GROUP LLC is allowed to use your personal information, you can do so by following the procedure described in the section entitled “Updating your personal information and privacy preferences.” You will be deemed to have been made aware of, and will be subject to, the changes to the Privacy Policy after such notice has been posted with the following exception: if at the time you provide personal information to ASSOCIATION MEDIA GROUP LLC you limit how such information will be used to communicate with you, either by ASSOCIATION MEDIA GROUP LLC or by third parties, ASSOCIATION MEDIA GROUP LLC will not change your preference in this regard without your express consent. However, if ASSOCIATION MEDIA GROUP LLC sells assets (or the assets of a division or subsidiary) to another entity, or ASSOCIATION MEDIA GROUP LLC (or a division or subsidiary) is acquired by or merged with another entity, you agree that ASSOCIATION MEDIA GROUP LLC may provide to such entity customer information that is related to that part of our business that was sold to or merged with the other entity without obtaining your further consent.

Privacy complaints:

ASSOCIATION MEDIA GROUP LLC takes its users’ privacy concerns seriously. If you believe that ASSOCIATION MEDIA GROUP LLC has not complied with this Privacy Policy with respect to your personal information, you may write to the ASSOCIATION MEDIA GROUP LLC Privacy Officer at the following address:

Association Media Group LLC, Inc.
Attn: Privacy Officer
901 34th Ave N. #7064

St. Petersburg, FL 33734
USA

In your letter, please describe in as much detail as possible the ways in which you believe that the Privacy Policy has not been complied with. We will investigate your complaint promptly.

Please note that ASSOCIATION MEDIA GROUP LLC is not responsible for the content or privacy practices of non-ASSOCIATION MEDIA GROUP LLC websites to which this Site or any other ASSOCIATION MEDIA GROUP LLC website may link. Also, ASSOCIATION MEDIA GROUP LLC is not responsible for the privacy practices of its customers or users of its customer websites. You should review the additional privacy policy of the customer site before using the site.

Last Update: September 2018

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